Are You Struggling To Make Your Home Staging Business Work For You?
Learn how to price your jobs, purchase and manage inventory and market your business to drive more sales and profits
Did you know approximately 20% of new businesses fail during the first two years of being open, 45% during the first five years, and 65% during the first 10 years? Only 25% of new businesses make it to 15 years or more.
Learn how to super-charge your home staging business so that you are part of the 25% that succeed.
LEARN MOREÂ You Can Create A Staging Business You Love
Learn the processes to price jobs, purchase & manage inventory & marketing to keep your pipeline full with online courses & group coaching:
- Price jobs with ultimate accuracy so that you know exactly how much you have to charge to be profitable.
- Know your overhead and expenses so you know where you can save money and increase profits.
- Learn the secrets of efficient and effective inventory buying, with a mix of wholesale & retail.
- Learn how to manage your inventory for ultimate efficiency (thereby increasing profitability)
- Diversify your income, so you don’t have to worry about ups and downs in the staging market.
- Learn the most effective marketing techniques and how to leverage them to keep your pipeline full through my online courses and group coaching
Yes, It Really Is Possible!
In the Million Dollar Stager™ Program, you’ll learn how to finally take control of your home staging business, no matter how many or how few years you've been in business.
SIGN UP NOW!
In The Next 30 Days, You Could…
- Learn how to operate a profitable (or more profitable) staging business
- Learn how to purchase staging inventory wholesale, no matter how large your staging business is
- Price your jobs so that you are actually making money and not guessing at how much to charge
- Put your marketing on Hyper-Drive for less than your monthly Starbucks budget
Having the right information and tools can make all the difference. We’ll cover it all in the Million Dollar Stager Program ™.
What's Included In The
Million Dollar Stager Program™...
MODULE 1
How To Price Your Jobs For Profitability
The biggest question almost every stager struggles with is How Much Should I Charge? In this module you'll learn the following:
- Establish your baseline overhead and monthly operating costs
- Establish the exact cost of labor and execution for each job
- How to price jobs based on the Actual Cost Method, the Square Foot Method, the Percentage of Listing Price Method.
You’ll finish this module with a complete picture of exactly what you need to charge for each staging job to align with your profit goals.
MODULE 2
Wholesale Inventory Buying Secrets
No matter where you are in your staging business journey, no matter how small or how large, you can still benefit from purchasing inventory wholesale. In this lesson, you’ll learn:
- Why buying wholesale is beneficial & more efficient than buying retail
- How & where to buy wholesale
- Navigating furniture markets
- How to manage your inventory efficiently
You’ll finish this module with a clear understanding of the who, what, where, when and how to purchase inventory wholesale and a plan to manage your inventory.
MODULE 3
Marketing To Keep Your Pipeline Full
(Coming Soon!)
The secret to building a thriving home staging business is marketing. No matter how good of a stager you are, if nobody knows about you, you might as well throw in the towel. In this lesson, you’ll learn:
- How to create newsletter that captures real estate agents' attention
- Where to spend your marketing dollars for the most bang for the buck
- Should you pay for advertising on Houzz, Yelp or HomeAdvisor
- Why you shouldn't pay to become a "Preferred Vendor" for a real estate brokerage
- Why you should be cold calling every day
You’ll finish this module with a viable marketing plan to keep your pipeline full.
Private Online Group Coaching
Who doesn't love a group coaching program in a private setting? The Group Coaching Format:
- A private group, which only paid members can see, and where you can ask questions about training materials or about any aspect of your home staging business. You can post questions to the group.
- Every week we will have at least 2 hours of group coaching via Zoom. One session will be in the morning, one session will be in the late afternoon depending upon your location. You are welcome to attend both sessions.
- Group coaching sessions will be recorded and available for later viewing if you can't make a session.
- 1X per month we will have an expert guest speakers on topics like Occupied Staging, Photography for Home Stagers, Social Media Marketing, etc. These sessions will be recorded for later viewing
- Access to The Vault, a repository of additional training materials, resources, forms, etc to use in your staging business.
- 1:1 answers to your questions sent via Messenger or email if you'd like a private response (Up to 6 per month). You'll receive a response within 24 hours in most cases.
Michelle Minch will be running most of the coaching sessions. Gain access to her and her wealth of knowledge about how to improve your home staging business.
Million Dollar Stager™ Is For You If...
- You don't know how much to charge for your services
- You're tired of losing money on jobs
- You're over-whelmed by purchasing inventory
- Your pipeline isn't full and you don't know how to market to get more jobs
- You constantly wonder if you could run your business more profitably & efficiently
NICE TO MEET YOU
I'm Michelle Minch
I created my staging business, Moving Mountains Design, in late 2006 after a career in the film industry and interior design. I started out renting furniture from 3 furniture rental companies, and acquired all my artwork & accessories, which I stored in a small warehouse. I'm familiar most aspects of running a staging company from small to large. I expanded into an 8,000SF warehouse in 2015, when the rental companies I worked with decided to increase my rates almost 50%. Since 2015, I've amassed over $1,000,000 in home staging inventory, most of it purchased wholesale.
Now I use what I've learned to help other home stagers create profitable home staging businesses they love. I’ll show you how to properly price your services, get more jobs, and put your money to work for you with smart investments in inventory and marketing.
" I can say with the utmost confidence that we wouldn't have achieved our current level of success without Michelle's guidance during critical moments."
- Pantea Bionki, Bionki Interiors
"Michelle Minch consistently provides invaluable information that can immediately put you on a  path to running a successful home staging business. Hands down, one of the best in the industry!."
- Theresa Ceglio
"You HAVE to take Michelle’s course .... It was my game changer for not only my Staging but my Design divisions. I’ve done years of purchasing before for model homes but this was actually shaking hands with valued vendors who can up your game and Michelle Minch has the backstage key pass to all of them!."